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Into the micro-value of the core wide in the important to quality is the sales report, which is the main evaluation of the sales staff rely on the instrument, the establishment of performance standards to assess the performance of the sales staff must have a reasonable standard. Plastic bag. Managers should fully understand the market situation and sales staff in the work environment. Performance standards can not be generalized. Performance standards should be consistent with sales, profits and sales targets environment and sales ability on the difference between two kinds: one is to develop special standards for each work factors. Phone environment performance standard methods such as the number of visits, the development of the number of terminals, etc. the second is the performance of each salesperson with the average salesperson's experience of God to go. Combined with the actions of the sales staff to develop. And in the actual development of fair, just, reasonable and effective performance standards is not easy. Need management if based on the performance of each other and develop.
     Generally commonly used performance standards for sales personnel are mainly ten aspects: practice and constantly adjusted and improved. (1) the number of development. Used to measure the salesman's ability to develop. (2) sales volume. Used to measure sales growth, is a common indicator. Plastic bag. Indicates sales results. (3) Visit rate (number of visits per day). Measures the level of effort of the sales staff, but cannot indicate (4) Visit success rate. An indicator of the efficiency of the sales staff. (5) the average number of orders. More than the average number of orders per day used to measure and illustrate the size of the order and the efficiency of sales. (6) Cost of sales. Used to measure the cost per visit. (7) Sales Expense Ratio. Used to measure the ratio of selling expenses to sales. (8) Number of new developments. This is a measure of new customers opened. (9) Risk ratio. This is used to measure the salesman's ability to close accounts and risk tolerance. (10) Gross Profit. Used to measure profit potential.